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Asia Today ISSN 1861-4604 Thursday, August 17, 2017

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Indians use WhatsApp video call more than any other users across the globe

Facebook-owned messaging app

Share on Facebook May 10, 2017, Reporter : ANI, Reader : 423

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NEW DELHI, India - New data reveals that Indians have become the highest consumers of WhatsApp’s video calling option, making 50 million minutes of video calls daily via WhatsApp - more than any other user base across the globe.> BNN

The Facebook-owned messaging app started offering video calling feature in November last year and since then has recorded steady growth in usage.

Factors like falling data prices and free promotional data by new comer, Reliance Jio too have helped the company. 

In India, WhatsApp competes with the likes of Hike, Google's Allo and Viber - while the video calling service has pitched WhatsApp against popular video calling apps like Microsoft's Skype, Apple's FaceTime and Google Duo. 

According to data shared by WhatsApp, India is the top country for video calling minutes with over 50 million video calling minutes per day. 

Data revealed that globally, users make over 55 million video calls per day, spending more than 340 million minutes per day on these calls. 

WhatsApp currently boasts of over 200 million monthly active users. 

So far, the company has vowed not to introduce third-party advertisements on its platform, it is testing tools that allow users to communicate with businesses and organisations like banks and airlines through its platform. 

It is also looking at introducing features to enhance engagement on the platform and recently launched a story feature to allow users to express their thoughts using pictures and animations. 

It will soon test digital payment services in India, where it is looking at hiring a national digital transactions head. 

 

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